2010年11月10日

Outlook Remains Cautious; Focus is on Eco Properties and Foreign Factors－The Seventh Property Market Survey

増宮 守

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■index

1．Current Sentiment and Outlook
2．Preferred Sectors
3．Preference for Eco-Friendly Properties
4．Policy Measures to Sustain Long-term Market Growth

■introduction

NLI Research Institute conducted the seventh annual Property Market Survey of market sentiment among Japan-based property professionals.
Regarding the property investment market sentiment， the results show that despite a significant improvement in current sentiment， this year’s six-month outlook is only slightly better from a year ago.
In terms of preferred sectors， the residential sector is currently most attractive. In the medium term， the office sector is overwhelmingly preferred， as not a few market participants apparently see strong growth opportunities in Asia.
Moreover， the results indicate that the market has come to recognize the additional value of eco-friendly properties， and is also beginning increasingly aware of how foreign factors can help invigorate the domestic property market.

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    【Outlook Remains Cautious; Focus is on Eco Properties and Foreign Factors－The Seventh Property Market Survey】【シンクタンク】ニッセイ基礎研究所は、保険・年金・社会保障、経済・金融・不動産、暮らし・高齢社会、経営・ビジネスなどの各専門領域の研究員を抱え、様々な情報提供を行っています。

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